Mr. Mike’s franchise eyes possible Stettler expansion

Residents of Stettler may soon have a new dining experience

By Kevin J Sabo For the Advance

The residents of Stettler may soon have a new dining experience coming their way.

RAMMP Hospitality Brands Inc, the parent company of Mr. Mikes Steakhouse Casual, is looking for a franchise partner in Stettler. “Our greatest success to be in smaller markets,” said Rick Villalpando, Senior Vice-President Business Development with the company. “Our small markets are pretty unique. Our small towns may have a small population of 8,000 to 10,000 people but may have a trade area of 35,000 plus. Stettler meets our criteria for being a trade centre hub in the community.”

The Mr. Mike’s restaurant brand has been around since 1960, when it started on Granville St. in Vancouver, B.C. Though the franchise has seen it change hands from the original owners a few times, the brand is still proudly Canadian, with it’s head-quarters in Burnaby, B.C, and serving Alberta beef.

“We supply the concept, and the ongoing development of the concept,” said Villalpando. “We expect our franchisees to execute our formula with excellence.”

The franchise would bring a new type of dining experience, known as Steakhouse Casual. The restaurants are split into two, with an Urban Lounge side where people can get together to watch the game, visit or play one of a library of board games. \

The restaurant side features a classic style restaurant with booths only, no tables, and no T.V. to distract from the experience. Both sides feature a lower comparative price than their competitors.

According to Villalpando, a couple’s night out for a steak dinner would run them around $150, where with the Steakhouse Casual prices would be around $90 for the couple.

In order for Mr. Mike’s to be established in Stettler, RAAMMP Hospitality Brands Inc. is looking for a franchisee with business experience and promotion, as well as becoming a partner in the community by sponsoring community events and activities. For more information about this franchise opportunity, contact Rick Vallalpando at (604)536-4111, or by email at rvillalpando@rammp.net.

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