A Google sign at a store in Hialeah, Fla. on Monday, Aug. 7, 2017. THE CANADIAN PRESS/AP, Alan Diaz

Google searches suggest 2017 a tough year

What were Canadians were curious about: Google searches suggest 2017 a tough year

If you are what you Google, Canadians are a pretty broad-minded lot.

Google has released its 17th annual survey of top-trending searches, and top-of-mind topics for Canucks in 2017 ranged from devastating hurricanes to deceased rock icons to the continuing political circus south of the border.

“Google Year-End Search takes a look at trillions of searches globally,” said Alexandra Hunnings Klein, trends expert for Google Canada. “These lists are a barometer of what was interesting, what Canadians were curious about in 2017.”

Some search terms are always popular, said Hunnings Klein.

“Justin Bieber is always up there.”

What the lists measure are short-term spikes in the use of specific search terms. They provide a kind of index of which news stories Canadians responded to most — or at least drove them to their cellphones or tablets for more information.

The top overall search term was Hurricane Irma. Canadians were unstoppably keen for the latest on the immensely powerful storm that battered Florida and the Caribbean in the fall.

The second most popular overall search was Meghan Markle, the American and sometime Torontonian actor engaged to Prince Harry.

Hunnings Klein said search spikes often coincide with events in the news. For example: “Why are Canadian flags at half-mast?” — the second-most common spike under the “Why?” category — came after six men were shot and killed in a Quebec mosque last January.

And while Prime Minister Justin Trudeau remained broadly popular, Canadians appeared to be at least curious about opposition leaders. Conservative Leader Andrew Scheer and NDP Leader Jagmeet Singh, both annointed this year, were near the top of searches under “Political Figures.”

Related: The top-binged shows on Netflix in 2017

There’s no prize for guessing that column was headed by U.S. President Donald Trump.

Singer and poet Gord Downie, the Tragically Hip front man who died this year after a rapturously received national tour and album in 2016, placed high in both the “National News” and “Losses” categories. But under “Losses,” even Downie came second to U.S. musician Tom Petty.

Canadians also seemed fascinated by entertainment giants toppled by allegations of sexual misbehaviour. Harvey Weinstein, Matt Lauer and Kevin Spacey — who all lost their jobs over such accusations — came in one, two and three in the “People” category.

The biggest search surges in the “Kitchen” section were for the apple cider vinegar diet and the plant-based diet.

The Google list suggests we’ve had a bit of a tough year, said Hunnings Klein.

“This list really tells me we’ve had a year where there’s been many moments that have been divisive or contentious or challenging. We’ve had a lot of moments that have challenged us.”

But some searches suggest there were moments that brought us together. Queries on the British Columbia wildfires were often accompanied by searches asking how to help, Hunnings Klein said.

Then there was August’s solar eclipse. Not only did the term place third in the overall Canadian list, it spawned a second, related spike.

“On Day 1, they were asking, ‘How do I make a solar eclipse viewer?’” Hunnings Klein said. ”On Day 2, they were asking, ‘Why do my eyes hurt?’”

Some questions may have flummoxed even the world’s most popular search engine.

One wonders what Google made of at least one question that made the list under “Why?”

“Why are fidget spinners so popular?”

Some questions, even for Google, remain unanswerable.

Bob Weber, The Canadian Press

Like us on Facebook and follow us on Twitter.

Just Posted

COLUMN: Andrew Scheer may be most underrated political leader in Western world

Former MP John Weston writes about an evening he hosted with the federal Conservative leader

Four-car crash, including RCMP vehicle, on Highway 2

Two sheriff’s vehicles were also involved in the collision that closed down one lane

Can the next generation afford to farm?

Some areas have seen increases of 400 per cent or more

Castor town council continues bylaw reviews

Expected to be done April 2019

VIDEO: Trudeau shuffles familiar faces, adds new ones to expanded cabinet

Justin Trudeau shuffles his front bench Wednesday to install the roster of ministers that will be entrusted with leading the Liberal team into next year’s election.

Police confirm girl, 8 others injured in Toronto shooting; shooter dead

Paramedics said many of the victims in Danforth, including a child, were rushed to trauma centres

WATCH: Chuckwagon races wrap up at Westerner Days

Reed Rosencrans was the 2018 champion of the chuckwagon races in Red Deer

Government sets full-time salary range for Justin Trudeau’s nanny

At its top range, the order works out to a rate of $21.79 per hour, assuming a 40-hour work week

Canada to resettle dozens of White Helmets and their families from Syria

There are fears the volunteers would become a target for government troops

Francesco Molinari wins British Open at Carnoustie

It is his first win at a major and the first by an Italian

Stettler hosts antique tractor pull

Participants come from across Alberta

No Name brand chicken nuggets recalled due to possible salmonella

Canadian Food Inspection Agency says multiple illnesses reported in B.C., Alberta and Ontario

Most Read